Effective Date: 8 September 2026 Last Updated: 8 September 2026
This Cookie Policy explains how Prime Vistaa Holidays ("Company", "we", "us", "our") uses cookies and similar tracking technologies on primevistaa.com, and how you can control them. For information on how we handle your personal data more broadly, see our Privacy Policy.
1. What Are Cookies
Cookies are small text files placed on your device when you visit a website. They help the website function correctly, remember your preferences, and provide information about how the site is used. Similar technologies covered by this Policy include pixels, tags, and local storage.
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These are essential for our website to function — for example, maintaining your session while you browse packages, keeping items in your enquiry/booking cart, and enabling secure checkout. These cannot be switched off, as the website cannot function properly without them.
2.2 Analytics Cookies — Google Analytics 4 (GA4)
Used to understand how visitors use our website: which pages are viewed, how long visitors stay, device and browser type, and approximate location. We use this data on an aggregated basis to improve our website and service offerings.
- Provider: Google LLC
- Purpose: Website analytics and performance measurement
- Retention: As per Google Analytics' default data retention settings (periodically reviewed by us)
2.3 Marketing / Advertising Cookies — Meta Pixel (Facebook Pixel)
Used to measure the performance of our advertising and to show you relevant Prime Vistaa Holidays offers on Facebook and Instagram, based on pages you've viewed on our site (e.g., a specific holiday package).
- Provider: Meta Platforms, Inc.
- Purpose: Ad measurement and retargeting
- Retention: As per Meta's default pixel data retention settings
2.4 Functional Cookies
Used to remember your preferences (such as currency, language, or previously viewed packages) to improve your experience on repeat visits.
3. Your Cookie Choices
When you first visit our website, you will see a cookie consent banner allowing you to:
- Accept All — enables all cookie categories described above;
- Reject Non-Essential — disables Analytics and Marketing cookies, keeping only Strictly Necessary and Functional cookies active; or
- Customise — choose which categories of non-essential cookies to allow.